Agent Victoria Sanders Discusses Zora Neale Hurston and Writers
of African Descent in White America.
Victoria Sanders
& Associates LLC, a literary agency, was founded in 1992 and represents
writers of both fiction and non-fiction.
In honor of Black History Month, I asked Victoria, who represents the
estate of Zora Neale Hurston as well as a long list of African American
writers, to tell me about her work with writers of African descent.
By Jill Nagle
How if
at all has your roster of predominantly writers of African descent influenced
the publishing industry in general?
Readers
influence publishing more than agents do, but readers can only select from the
choices available to them. If you believe there are readers out there for a
particular book, you have to convince editors and publishers in order to make
it happen. When we are talking about writers of African descent, we are often
talking about voices that have not been heard before, voices that are both part
of and outside American culture and voices that have a unique perspective on
what it means to be different in this culture. As an agent I try to make the
case that there is a strong reading community among those who identify as Black
or African-American, and that this is a growing community.
I also try to
educate (as I have been educated) white or non-Black publishers, marketing
directors, and editors about the unique buying patterns of Black readers. For
example, frequently Black book buyers will buy multiple copies of a favorite
new book to share with family and friends. This is not as prevalent in the
white community. Thus, even if your demographic is 12% of the population, you
are looking at a higher multiple of those dollars due to these buying habits.
How is the racism of the publishing
world similar to or different from the rest of the institutions in the U.S?
I think it is
more or less the same. I think the manifestations of racism, sexism and
homophobia are similar to what you would see in other institutions. Publishing
can be more liberal, but also more insular, than other institutions so it
probably comes out about the same. I do think that white people in publishing
(myself included) like to think of ourselves as different and more active about
combating racism, sexism, and homophobia. However, I also think that any Black,
female, or gay person (myself included) would tell you that we have a very long
way to go.
Loosing
the hold of dead white men on what college English departments refer to as
"the canon" has been a difficult mission, and its proponents, now
almost twenty years ago, got called PC fascists and other lovely things for
daring to suggest people of ethnicities other than European might broaden the rest
of our world. I remember being in the thick of that. What can you say about
Black literature in the face of white standards of excellence?
I think there
has been undeniable progress, but again, I think a lot more could be done. Zora
Neale Hurston was not in the curriculum when I was in college. The only time
you would read Black literature would be in a course on the Harlem Renaissance.
Now, my nieces, who recently graduated from college, have read "Their Eyes
Were Watching God," the novel for which Hurston is best known, in
literature survey courses.
Many of the
classics that have dominated the curriculum for generations hold their places
there because they have always been there. Not that they aren’t worth reading,
but there are other works that are equally deserving and perhaps speak more
eloquently to the questions of identity in 21st century America, questions with
huge social and political relevance.
How do
you find the writers on your list?
Writers and agents recommend new
writers to me, and I also respond to query letters from writers who are looking
for an agent but do not have any contacts in the industry. Often new writers
will contact me because they love the work of one of my clients, and have seen
my name in the acknowledgments section of a client's book.
Alice
Walker has spoken with passion about Zora Neale Hurston’s importance to her and
other writers of African descent in paving the way for their own work. You are
the representative of Ms. Hurston’s estate. How did you come upon this
responsibility, what do you do with those rights, and how if at all does what
you do with those rights impact the climate of Black literature?
Agents tend to
know each other, and to know each others' client lists. I represent Connie Briscoe,
Dr. Bertice Berry, Yolanda Joe, and many other writers who are well-known in
the community.. Another agent was approached for a recommendation and I was who
she recommended. On the basis of a negotiation and advance I got for a book of
Zora Neale Hurston’s letters for the estate and the editor of the book, the
estate was pleased enough with my endeavors to ask me to handle the estate and
its business. I think the estate was looking for someone who would zealously
represent their literary and financial interests, which are more related than
you might think.
From the point
of view of Hurston's literary legacy, you want an ever-increasing readership
and an indelible place in the American literary canon. From a financial point
of view, the more money a publisher pays, the more invested they are in
recouping that advance through book sales. Convincing publishers to pay a
certain advance can correlate to a wider readership and in that sense
contribute to promoting Hurston's literay legacy and the dignity and stature of
her work.
The rights to
Hurston's work are constantly sought for publishing and other media, such as
film, television, theatre, opera, and other licensing opportunities tied to the
stamp (The stamp?) and her image. We field these inquiries and bring
them to the estate with recommendations about the proposed projects.
Expanding the readership of Hurston's works inspires new
generations of writers and contributes to an environment in which that work
will be appreciated, so I think this is a significant and positive impact on
the climate of Black literature.
What
kinds of works are catching your eye these days?
I don't think it
works to chase fads or fashions in publishing. I look at quality of writing,
story and character (if the work is fiction), and what is fresh or new about
the manuscript, what the hook is and whether that has commercial potential.
Contact Information:
Victoria Sanders & Associates, LLC
241 Avenue of the Americas
Suite 11-H
New York, NY 10114
212-633-8811
Resources for Black writers and their fans:
Black Issues Book Review – An engaging, up-to-the-minute publication
featuring Black authors and their books.
I remember discovering this gem of a publication years ago. Now it’s online—check it out here: http://www.bibookreview.com/
Black Writers United Group – A Yahoo online community with over 1400
members: http://groups.yahoo.com/group/bwunited
The reading and writing
SISTAZ online book club: http://www.rawsistaz.com
Need a fix now? Download an
e-book by an African American writer.
Find those writers here: http://www.gayletiller.com/authors.htm
Black Writer’s Guild of Maryland – local but universally inspiring: http://blackwritersguild.org/
For TONS more relevant links, go to
http://www.EverythingBlack.com,
and click on the “literature” link.
Jill Nagle is a published author and the founder
and principal of GetPublished, which provides coaching, consulting, editing and
other services for aspiring and ready-for-next step authors. Find us
here: http://www.GetPublished.com.
Send your writing and publishing questions to
Jill@GetPublished.com, and I’ll do my best to answer them here!