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Literary Arts - Articles
 
How To Write a Query Letter
Andrew was educated at Trinity College in Dublin, Ireland and the University of California at Santa Cruz. He has authored The Cigar Connoisseur along with numerous magazine articles on cigars, food & wine and travel. Aside from these areas of interest, Andrew has written for both film and television having sold an original screenplay as well as a two-hour A&E Biography.


Query letters are an essential and often much-debated practice in the writing community. The majority of writers swear by them, but others feel they are a waste of time. There are many successful writers who stick to sending completed manuscripts or informal, ultra-brief queries. This practice has undergone a change in the age of email, where a less formal writing style has taken root.

These are some of the advantages to writing a formal query letter:
• Well-written query letters help establish to an editor that you are qualified to write the piece.
• Sending completed articles blindly can indicate to an editor that you either failed to sell the article or manuscript before, are submitting something that was not written specifically for their publication, are attempting to resell a previously published piece.
• A formal, detailed query gives you the opportunity to do preliminary research for a piece that can then be quickly incorporated into your writing.
• When submitting a query to an online publication, your query will look better than many other queries being submitted to that publication.

In the age of email, much can be said for the ability to quickly send off a brief query. This is very possible these days, and may result in more sales than writing a formal query for each publication you wish to write an article for. Still, if you want to impress an editor or reader, online or otherwise, a formal, well-written query letter is a way to do it. Below is a point-by-point description of how to write a query letter.

Know your target

• Study any publisher or publication before you submit a query letter.
• Get writers guidelines for the publication if they are available
• Study the publication's masthead to identify the appropriate editor for your query. Do not rely on Writer’s Market. Editors change jobs frequently and addressing an incorrect subject looks very unprofessional.
• You may send the same subject query to more than one publication, as long as they do not compete and you have taken the time to make sure the subject is appropriate for both publications.

Your query letter should have a professional look

• There should never be spelling or grammar errors.
• Be sure to include the date on your letter. This can be important if you feel later on that your idea has been stolen.
• It should be addressed to the appropriate editor. Use their full name and do not use Mr. Mrs. or otherwise. The exception to this rule is Dr. or other professional title.
• The publication name and address should be correct
• The salutation should be formal.
• If mailed, the paper and the letterhead should be clean and professional. Standard 8 1/2” x 11” paper should be used.
• Single-space your paragraphs and double-space between paragraphs.
• If mailed, the Query should include Self Addressed Stamped Envelope (SASE) so that the editor can return your article or manuscript and reply to you conveniently.
• Include in the letterhead or at the bottom of the letter include your name, postal address, email address and phone number.

Your query letter should be interesting
• Your query should incorporate a creative idea/topic.
• Your idea should be offered at the very beginning of your letter.
• Your lead in should immediately draw the editor into your pitch.

Your query letter should be specific
• Keep your query letter to a single page in length.
• Lay out exactly what you intend to include and exclude from your article or manuscript.
• Give a proposed article or manuscript length. The length should be appropriate for that publication or publisher.
• Identify which section of the publication or division of the publisher you believe your article or manuscript fits in.

Your query letter should be persuasive
• Include writing samples that are appropriate to the publication, article topic, and writing style you believe the publication or publisher is looking for.
• Present any credentials or awards you have that show you are qualified to write, especially about your particular subject.
• Identify other similar publications that have published your work.
• Identify any sources you have that you feel would help persuade the editor.
• Your article or manuscript should show why you are the best and only person to write this article or book for them.
• Close your letter with a phrase such as: “I look forward to hearing from you. Please write or call if you have any questions.

Respond promptly when a query is accepted
• When an editor expresses interest in and solicits your article or manuscript, send it to them promptly and remind them of their response in the cover letter for your article.
• You do not need to enclose an SASE when actually sending out your article or manuscript.

What you should not do in your query letter
• Do not mention who has rejected the piece before.
• Do not include other people’s statements about your article.
• Do not request advice, comments, criticism or analysis.
• Do not include inappropriate or off-subject information about yourself.
• Do not discuss the rights you wish to sell.
• Do not discuss price or payment
• Do not give your social security number
• Do not give or discuss copyright information
• Do not wear out your welcome by writing too much or failing to get to the point.
• Do not query without studying the publication or publisher enough to know whether your idea is appropriate.
• Do not waste your time querying an unreceptive editor over and over again.
• Do not query several different articles or manuscripts in the same letter. This can be done if you have established a rapport with an editor, but should not be done in a blind query.
• Do not use obscenities or inappropriate content.
• Do not send inappropriate, off-subject samples.

Common sense is your best guide in writing a query letter. If you second-guess including something it is probably best to not include it in your letter. Remember that publications and publishers receive a very large number of query letters and making yours stand out is imperative in getting your hard work the attention that it deserves.